5 Reasons You Must Join the ACMA
- Despite its relatively short history, ACMA has a proven track record of impact. It’s the only such entity owned by and focused solely on catalog & e-commerce marketers’ interests. Members share their own requirements as remote merchants, which go directly into the ACMA’s mix of input to postal, tax, privacy, and other public policy decision-makers for changes in remote sellers’ best interests.
- Members gain access to periodic, exclusive “member only” email updates providing details from Washington that remote merchants need to know. These updates often contain “heads-up” alerts of privacy, tax, postal or other public policy matters to give members a chance to plan ahead for change. Perhaps the most punishing blow to so many catalog/direct mailers from the 2007 postal rate increase was how it caught so many by surprise. With these kinds of member updates, members have never since been caught off-guard like that.
- On a broader level, ACMA membership acts as your own insurance policy. ACMA is the only organization fighting for remote merchants’ best interests, whereas other organizations have myriad other interests they need to give equal, and often greater, attention to. Numbers and scale matter in Washington. Joining ACMA will help it grow and thrive, all on your behalf.
- A member input contribution policy that’s open to all. Although ACMA policy is governed by a board of directors, the association’s policy is to take any and all member input very seriously. Members speak, the association listens and acts promptly.
- A chance to network with other ACMA remote merchant members and their suppliers. Catalog/e-commerce/direct merchants speak their own “language.” They have unique needs and most are willing to share their ideas and concerns with other brands. You will build your network of direct selling executives, so you have peers to discuss emerging issues with and find common solutions. A membership with ACMA provides this forum.