Postal Rate Case is Heating Up
Get Involved Now to Save Your Business
 

On Aug. 2, the USPS responded to the Affordable Mail Alliance’s Motion to Dismiss the postal exigency rate case with a rather strong and acerbic reply to the Postal Regulatory Commission, accompanied by a direct attack on the AMA. If you’re not familiar with it yet, the AMA is a group of mailers who have unified to say with one strong voice to the USPS and PRC that now is not the time to increase rates. ACMA is a cofounding and very active member of AMA, and in addition to filing documents with the PRC, AMA is lobbying Congress and engaging the press to help influence policy makers. Click here to read the rest of this urgent report.

 

Your Action Plan to Help Avoid Large Postage Increase in 2011

Our battle plan is coming together, but we need help from all catalog interests. Click here to review your six-step action plan checklist to help us fight this illegal postage increase. We strongly urge you to click on the plan below and act on all of these steps. For starters, write and/or call both the Postal Regulatory Commission and the USPS Board of Governors and tell them to reject this case outright.

• To contact the Postal Regulatory Commission, send your email to this address: prc-pagr@prc.gov, and/or call 202-789-6800.
  
• To contact the USPS Board of Governors, send your email to this address: governor@usps.gov and/or call 202-268-4800. And so we can keep track of all of you who write these letters, please cc hdavison@catalogmailers.org with each letter you send - thank you for your cooperation.
  

Click here to read the complete action plan.
Click here to view the USPS highlights of the rate case.
Click here to view all the proposed rates.

 

Paul Miller's ACMA Journal, Aug. 18, 2010 - Don't Get Robbed Again

You think the currently proposed and past postal rate hikes for catalogs were all unfair? You’re right, they were. All of ’em. You wuz robbed. Depending on how long you’ve been in business, you’ve been getting robbed rate case after rate case for years. But with accurate information, everybody can win here. Click here to read the full report on ACMA's forthcoming catalog elasticity survey. You can also click here to read Hamilton Davison's recent report on the survey in Multichannel Merchant magazine.

Exclusive Members-Only Access: Highlights from June 23 Subcommittee Hearing on the Future of the USPS

On June 23, a joint subcommittee on Federal Financial Management, Government Information, Federal Services, and International Security held a day-long hearing titled "Having Their Say: Customer and Employee Views on the Future of the U.S. Postal Service." ACMA chairman Allen Abbott, who is executive vice president and COO of Paul Fredrick MenStyle, represented both his company and the ACMA. Members should log in to read the key points made by Abbott and other private-sector executives who testified, as well as their responses to questions posed by the joint subcommittee panel of senators and congressmen.

ACMA Challenges Privacy Draft Legislation (Boucher Bill)

On June 4, ACMA filed comments challenging the viability of draft privacy legislation recently proposed by Reps. Rick Boucher (D-VA) and Cliff Stearns (R-FL), which would force online and offline marketers to disclose when they collect data on customers or prospects. Click here to view ACMA's complete comments.

 

What You Should Know About the Social Benefits of Cataloging in America

The catalog industry has a wide-sweeping impact on American culture, well beyond the economic benefits of employing millions of people, paying millions in federal, state and local taxes, and conserving energy and natural resources. Little doubt, catalogs define Universal Access. The American catalog experience has many important social benefits. ACMA encourages both members and non-members to share this document with your local (and federal) elected officials and others whenever the role of catalog marketing in society is brought into question. Click here to view the complete document.

 

 

Catalogs and the Environment

Are catalogs bad for the environment? Should responsible Americans cancel their catalogs and stop shopping from catalog companies? The results might surprise you. Check out this scholarly researched and fully cited document recently released by the Print Council on Why Catalogs are Green!

 

ACMA Home Page Archive

Click here to view back articles from our home page.

 

From the President & Executive Director

Welcome! There is a growing amount of information on both sides of this site but you really need to be an ACMA member to get the maximum benefit from it.  We would be quite happy to make this happen.  You can register here (click "Join Now" on the top button to find out more--we don't bill or charge you until the end of the process) or drop us an email so we can answer your questions.  Better yet, come get involved and then make a decision.
                                                                                                                           Best,
                                                                                                                           Hamilton Davison
                                                                                                                           hdavison@catalogmailers.org

5 Reasons You Must Join ACMA

1. Despite its relatively short history, ACMA has a proven track record of impact. It’s the only such entity owned by and focused solely on catalog mailers’ interests. Members share their own requirements as catalog mailers, which go directly into the ACMA’s mix of input to postal and other public policy decision-makers for change in catalogers’ best interests.

2. Members gain access to periodic, exclusive “member only” email updates providing details from Washington that catalogers need to know. These updates often contain “heads-up” alerts of postal and other public policy matters to give members a chance to plan ahead for change. Perhaps the most punishing blow to so many catalog mailers from the 2007 postal rate increase was how it caught so many by surprise. With these kinds of member updates, members will no longer be caught off-guard like that.

3. On a broader level, ACMA membership acts as your own insurance policy. ACMA is the only organization fighting for catalog mailers’ best interests, whereas other organizations have myriad other interests they need to give equal, and often greater, attention to. Because ACMA is still in start-up mode with less than 100 members, joining the association will help it grow and thrive, all on your behalf.

4. A member input contribution policy that’s open to all. Although ACMA policy is governed by a board of directors, the association’s policy is to take any and all member input very seriously. Members speak, the association listens and acts promptly.

5. A chance to network with other ACMA catalog members. Catalog mailers speak their own “language." They have unique needs and most are willing to share their ideas and concerns with other catalogers. A membership with ACMA provides this forum.

 

 

About ACMA: The Voice of the Catalog Industry

The America Catalog Mailers Association, ACMA, is the only industry association advocating specifically for catalog marketers. As the primary voice of the Catalog Industry, we represent our members on issues that directly concern our immediate and long term commercial interests such as:

• Postal rates, regulations and technical matters
• Environmental issues
• Regulatory and congressional relations
• Innovative business oriented advances or external threats

The ACMA is a cataloger-only group; membership is open to any party with significant interests in the catalog mailing industry, including catalog mailers, printers, paper companies, consultants, database marketing and other service providers.

As needed, we work closely with other industry organizations and associations to advocate for our collective interests.

Download the ACMA brochure

Download the Catalog Industry Fact Sheet

Join us to make sure your voice is heard on the issues that impact your business, your customers, and your bottom line.

 

 

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